Episode 151: Are you Falling for the Sunk Cost Fallacy?

Falling for the sunk cost fallacy leads to emotional bias, poor decision-making, and worse outcomes. Join me this week as I help you identify this fallacy and - more importantly - help you overcome this challenge for better decision-making.  

This discussion will help you:

• Learn what the sunk cost fallacy is
• See how emotional bias can lead to poor decisions
• Develop a decision-making process that overcomes the sunk cost fallacy

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Show notes available at:

www.drmelissasmith.com/151-sunkcost